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“AI no longer uses apps: now it does the work for us”

Advancement of AI agents threatens to transform traditional software and the SaaS model**

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LONDON / SAN FRANCISCO (IPU NEWS)— The rapid development of **artificial intelligence agents capable of executing entire tasks autonomously** is posing a direct challenge to the traditional software model based on applications and interfaces, a pillar of the technology industry for decades.


Companies like **Anthropic**, backed by Amazon and Google, are driving AI systems that not only respond to instructions, but can plan, make decisions, and operate multiple digital tools to complete complex objectives without constant human intervention.


Industry analysts point out that this development could weaken the **software as a service (SaaS)** model, which supports giants like Salesforce, Adobe and other companies that depend on subscriptions to platforms designed for direct user interaction.


“If an agent can complete the job from start to finish, the value stops being in the app and shifts to the outcome,” said one Silicon Valley-based technology investor. “That completely changes the logic of the business.” 


From interfaces to autonomous execution


For years, the success of enterprise software has been based on increasingly sophisticated interfaces for managing data, creating content or coordinating processes. The new AI agents, on the other hand, reduce human interaction to natural language instructions, while the system is responsible for executing the necessary actions in the background.


Anthropic has focused its development on models designed to operate in a controlled and secure manner within enterprise environments, which has accelerated interest from companies seeking to automate entire workflows in areas such as sales, design, data analysis and customer service.


Impact on the business model


The SaaS model is based on charging for access to tools. AI agents aim to charge for **tasks completed or results obtained**, which could reduce reliance on individual licenses and disrupt recurring revenue from traditional platforms.


Salesforce and Adobe have integrated AI capabilities into their products, but analysts warn that adding smart features may not be enough if the user stops interacting directly with the application.


“Applications run the risk of becoming simple technical layers or APIs used by external agents,” said a European technology consultant. 


Sector reaction and next steps


Big tech is investing billions of dollars in AI to protect its position, while startups develop specialized agents capable of replacing tasks that previously required multiple applications.


The change raises regulatory and security questions, especially about the control, accountability and oversight of systems that act autonomously on behalf of companies and users.


Even so, investors and executives agree that the transition is difficult to stop. Like the shift from on-premises software to the cloud model, AI agent-based automation could redefine the structure of the technology industry in the coming years.

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